Interactive is the buzzword in today’s high tech business world. With the internet and the resulting abundance of information at their fingertips, contemporary customers expect to be able to have their questions answered at almost all hours of the day or night. That means your business plan should incorporate the very best communication methods available. Many business owners use business phone services for message-taking, but is this really the best way to allow prospective customers reach you?
Inept providers and workers
Inept business phone services can lead to lost messages. Lost messages can lead to lost business. Inefficient staff in your business phone service may copy down incomplete or even erroneous messages which don’t get to where they should go. Furthermore, businesses are outsourcing to foreign countries with workers who may not be fluent in English. You may think this is a great idea until you start getting complaints. If your clients cannot understand or convey your message correctly, your customers may get upset. This may lead to them calling a competitor.
Long wait times
Many phone services do not have enough employees. They particularly struggle with having enough staff after hours. This under-staffing may result in long hold times for your customers that will frustrate them. This can result in them hanging up without having their problem solved, which is not good for business.
Oftentimes the workers at business phone services are given scripts which seem impersonal and even artificial to callers. In cases like this, callers can sense they’re not speaking with a genuine employee. Your business’s reputation can suffer because prospective customers are skeptical when sealing with your company. In the worst case scenarios, clients might even come to question the credibility of your business.
Over-billed and under-serviced
Some business phone companies charge you by the number of calls, irrespective of call duration. Most calls are rather short, especially when you factor in lost calls, wrong numbers, or a caller that hangs up. If you receive charges for incorrect numbers, you’re paying for support that you’re not getting.
To make the choice that are ideal for your business, you should decide which method provides the best experience for your clients. A lot is dependent on efficacy of service, length of wait times, and the professional attitude of workers.